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Broadcast Design/Motion Graphics | Compositing | 3D Modeling/Animation | Stop Motion Animation | Film | Graphic Design | Web Design

 
 
 

"WAR AND PEACE IN THE GLOBAL VILLAGE

Public Service Announcement
Software Used: Adobe Photoshop; Adobe Illustrator; Adobe After Effects; Final Cut Pro

"Global Village is a term closely associated with Marshall McLuhan, popularized in his books The Gutenberg Galaxy: The Making of Typographic Man (1962) and Understanding Media (1964)."
 
 

Concept

I wanted to project McLuhan’s theory of technological determinism (we are becoming mechanized and determined by technology) in a reverse way, as showed how we can use technology for our good intentions and purposes. The electronic media the Internet and cell phones will be used not for any confrontation, war, fights, diplomatic steps, exploitations, terrorism but for world peace and harmony and to solidify the concept of the global village in the real sense.

 
 
 
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